Now Trending: The Roadmap

On Oct. 5, 2015, Jack Dorsey was named chief executive of Twitter. A week later, he announced a significant downsizing in Twitter’s workforce — a decision attributed to the company’s new roadmap. In a letter to Twitter employees, Dorsey said: “The team has been working around the clock to produce [a] streamlined roadmap for Twitter,

Goodbye Facebook?

I recently read an article about a company dropping their Facebook Page, and focusing all their social media efforts on Google Plus.  Initially, I was a bit shocked because, in my own experience, I have not seen the levels of involvement with Google Plus that I do with Facebook. But, the analytics in the article