The world of marketing is constantly changing, with each year bringing new ways to deliver brand messages. As a result, having a strategic marketing plan that is regularly updated in response to new trends and opportunities is essential to achieving ongoing success year after year. With 2016 just around the corner, and the importance of
Tag: Public Relations
Top 10 Reasons Your Company Absolutely Needs Public Relations
As we approach budget deadlines and begin to finalize our 2016 investments, to the folly of many companies, PR is often overlooked. Although, it’s arguable that PR (public, community and/or government relations) is your most valuable marketing opportunity and provides the highest possible ROI. Toward that end, allow me to share with you the “Top
Barbecue and Balloons for the West Hills Hospital D2B Team
I was thrilled to be able to attend the West Hills Hospital & Medical Center barbecue, on Thursday, April 16, to honor the first responders and medical staff whose teamwork, dedication and quick response times help to save the lives of heart attack patients every day. The barbecue, held from 11 a.m. to 1:30 p.m.,
Mustang of All Trades
Imagine going to college and simultaneously majoring in every subject offered. In a way (a good way), that might be something like working at Mustang Marketing. As a full-service creative agency with a broad variety of clients, Mustang can easily be described as a “Jack of all trades.” And, in my role as an administrative
Mustang Participates in First Meeting of New PRSA Chapter
The Public Relations Society of America (PRSA) recently launched a new California Gold Coast Chapter serving the Ventura, Santa Barbara and San Luis Obispo counties. Mustang’s public relations manager, Jenny Guy, attended the very first meeting on Nov. 7, 2014! PRSA offers learning and development opportunities for public relations professionals, as well as generating understanding