Mustang Marketing Handling Public Relations and Marketing Services for ATRA

Thousand Oaks, Calif. – Mustang Marketing, a full-service marketing, advertising and public relations firm, has been chosen to manage the public relations and marketing services for Automatic Transmission Rebuilders Association (ATRA). ATRA is looking to utilize Mustang Marketing’s comprehensive services as they embark on a new branding and marketing strategy that is geared toward the

ATRA Shifts into High Gear with New Branding and Marketing Strategy

New consumer-driven approach focuses on drivers who keep cars on the road longer than ever before Oxnard, CA – With a large number of repair shops losing auto dealership parents, and consumers hesitant to buy new cars, The Automatic Transmission Rebuilders Association (ATRA), an international trade association for the professional automatic transmission repair industry, is

ATRA Unveils Branding and Marketing Strategy

Aftermarket NewsSeptember 15, 2009By aftermarketNews staffNew consumer-driven approach focuses on drivers who keep cars on the road longer than ever before. OXNARD, Calif. – With a large number of repair shops losing auto dealership parents, and consumers hesitant to buy new cars, the Automatic Transmission Rebuilders Association (ATRA), an international trade association for the professional