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8 Tips for Building a Stronger Digital Presence
These days businesses must take into account a digital presence strategy to keep up with the times. A long time ago, in a land not so far away, there existed a simpler world, a world where printed newspapers reigned supreme and basic posters delivered marketing messages to attentive audiences. But that world is no more. …
The Undeniable Power of Case Studies
When you’re researching a product or a service, what do you do first? If you’re like the majority of consumers, you most likely head to the review section. After all, honest feedback from real people like you gives far more credibility to the claims of a product than even the most creative ad can deliver, …
Fact vs. Fiction: 5 Common PR Myths
“I don’t need public relations.” No falser words have ever been spoken. All too many companies believe, for various reasons, that PR isn’t for them. More often than not, however, these reasons are simply the result of popular misconceptions, and PR is the missing piece that would help the company reach a new level of …
Top 5 Marketing Trends for 2019
“If all your friends jumped off a cliff, would you do it too?” Most of us heard that quip from our parents at least once during our childhoods, and most of us probably scoffed. But when it comes to marketing trends, Mom’s old advice may have some merit. As 2019 approaches, there are plenty of …
Who Knew Bees Could Inspire Marketing Strategy?
A motorcycle helmet distributor and apparel manufacturer. A produce grower. A local credit union. A leading provider of products and services to hospitality, medical and industrial businesses. You might be wondering where we’re going with this list, which describes a few of Mustang’s clients — Helmet House, Bonipak Produce, Ventura County Credit Union and Mission …