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ATRA Featured in Boulder County Business Report Article

The Automatic Transmission Rebuilders Association (ATRA) was featured in an article that highlighted a successful transmission repair shop. Owner Zach Evans attributed much of his success to tips he learned at ATRA’s annual PowerTrain Expo.

Auto-repair man

By Elizabeth Gold

July 9, 2010 —

[Excerpt]:

Recognizing that Evans was on to a successful business model, GEARS magazine, published by the Automatic Transmission Rebuilders Association, featured him in the May 2010 issue.

The trade publication created a system to find successful independent shop operations in the auto-repair industry. Evans ranked high in the assessment.

“They broke their success metric system into two questions,” he says. “One asked how far booked out you were, and the other asked how your bank account was.”

He adds that his bills were paid, he wasn’t hurting for money, and he was booked out over a week ahead.

The article focused on how he did business and why it was working.

He believes the tips he learned at ATRA’s annual Powertrain Expo, which offers technical and management training, helped him clarify his business direction.

Read the entire article here.

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