Blog
Mogl and FOOD Share Radio
VCCU, Mogl and FOOD Share Radio Spots Ventura County Credit Union (VCCU) wanted to promote their worthy, “win-win-win” partnership with Mogl and FOOD Share—a partnership that resulted in 10% cash back for all VCCU members on their restaurant and bar tabs, courtesy of Mogl. Not only that, for every $20 those members spent at participating …
The New Girl
Starting a new job can be stressful; starting an entirely new career is downright terrifying. Before I came to Mustang Marketing, I had worked for the a school district very happily since I had graduated from UCLA four years ago, but I wanted to branch out and find a new path, something that I had …
Calculated Risk
When you take marketing classes, learn time-tested strategy techniques and conduct research, it’s pretty easy to calculate your expected ROI for most marketing investments. However, as valuable as these practices are in our industry, it’s important to know when to take a risk—when no ROI is guaranteed. Including public relations in your marketing mix is …
Being the Go-getter
My grandfather always had the greatest stories of besting the other guys. The people who went above and beyond what was expected of them were called “go-getters” back in his day. During a time when hard work was celebrated, when people respected knowledge and experience, Papa’s work ethic made him stand out in a good …
Harris and McKay: Speaking at a Seminar Near You!
Scott and Dianne will kick off their Success Speaker Series the morning of Friday, September 27th! The pair will host a seminar based on Scott’s new book, “RoadMap: A Guide to a Successful Strategic Marketing Plan.” The seminar will take place at the VCCF Nonprofit Center in Camarillo. For additional information, check out the announcement: