I had an opportunity last week to speak to a group of graduating communication majors at California State University Channel Islands. In addition to my speech, they each had an opportunity to show the work they had done for their capstone project. A bit of a college science fair, as one of the students described
Category: From the Mustang Team
B2B vs. B2C
This past Mother’s Day, I was reminded of the cliché statement: “The way you treat your mom is the way you will treat your future wife.” Well, I just got engaged, and I hope that this statement isn’t true. In fact, I believe that they should be treated quite differently, but under the same general
1 + 1 = 1/2
I once had a writing professor undo the easiest mathematical equation of all time: 1 + 1 = 2. People often translate this math staple to their writing—saying the same thing two (or even three or four) different ways. This comes from a good place—you want to get your point across on what an exciting
VEDC Hosts Successful Business Expo
The Valley Economic Development Center (VEDC) invited San Fernando Valley business owners and entrepreneurs to their “Where’s the Money? Access to Capital Business Expo” last Saturday, September 12 at the Odyssey Banquet Hall. The event was a success for both speakers and participants. Highlights of the event included speeches by California State Assembly Member for
The Middle Age of Social Media
A new poll shows it’s not just for kids anymore Adweek April 27, 2009 -By Mark Dolliver NEW YORK In the Internet era, we’ve come to expect that young adults will quickly embrace new technologies and applications. It’s more surprising when not-so-young adults get into the act en masse. That’s what’s happening with social networking,