At Mustang, we love creating mutually beneficial relationships. So, when our beloved client, Ventura County Credit Union (VCCU), came forward with a proposed opportunity, we jumped to broker the best partnership of all time.
Our team has spent the past few months crafting a partnership that establishes VCCU as the official credit union of the Ventura County Fair. In working with the fair, we were able to offer VCCU members discounted admission on Aug. 8 to the Ventura County Fair as part of a special VCCU Member Day event. Not only did this serve as an incentive to drive VCCU membership and promote attendance for the fair, but it also generated additional exposure for each party — a match made in heaven!
We’ve loved helping to get the ball rolling (or the Ferris wheel spinning) for such a perfect partnership, and we had a great time developing the strategy and collateral to promote it. Now all that’s left is celebrating our shared success at the fair on VCCU Member Day!