Author Archives: Mustang Marketing

How to Find the Font that Fits

Marketers have been known to spend hours, weeks and even months trying to craft the perfect content to showcase their brands. But at the end of it all, sometimes they still miss a key piece of the puzzle: It’s not just about what you say — it’s about the font you say it in. Just like colors, fonts have the ability to subconsciously generate perceptions about your brand. While each individual person has a unique set of experiences that may influence their perceptions, there are a few common associations with various categories of fonts: Serif fonts, like Times New Roman …

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Posted in From the Mustang Team

Mustang Marketing Welcomes Two New Members to the Team

THOUSAND OAKS, Calif. (July 20, 2016) – Mustang Marketing, the largest full-service marketing agency in Ventura County, appoints Kari Kurti as its new graphic designer and Brooke Lubel as its new public relations (PR) specialist. Both staff members were brought on to expand the agency’s service offerings to its clients while supporting Mustang’s steady growth. A skilled designer, Kurti has spent decades developing an admiration for, and her craft in, all subjects related to art –– including painting, graphic design, sculpting and ceramics. Graduating second in her class at the University of Tennessee with high honors, Kurti has held several marketing …

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Posted in Mustang News

Marketing Freedom

As we approach Fourth of July, one of the first things that comes to mind is freedom. At Mustang Marketing, we are privileged to have the freedom of a work environment that encourages innovative thinking, creative mindsets, and trying new ideas and approaches to marketing. This freedom enables us to bring marketing strategies to the table to enhance audience perceptions, build brand awareness and generate sales in new, more powerful ways. Ultimately, innovation is crucial in our line of business because there will always be room to improve brand relationships and strategies that were once effective may loose their luster …

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Posted in Uncategorized

Maximize Your Success with a Q2 Strategy Review

With the end of Q2 just around the corner, now is the perfect time to review your marketing strategy. If you’ve already developed a marketing plan, data from the first half of the year can help you evaluate progress toward your goals, examine the return on investment (ROI) from your current marketing platforms and make adjustments to take advantage of new opportunities. If you don’t already have a marketing plan, looking back on the first two quarters can be a great start. At Mustang Marketing, our form of strategic planning has been named “the RoadMap” — a process described in …

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Posted in From the Mustang Team